Footer areas are highly valuable Real Estate areas for websites. If you make good use of your Footer areas, It’s possible to add real value for your readers, and for yourself as well. Many site owners don’t bother with putting anything at all in their Footer Areas. This gives a clean look to the page, but it also misses out on potential marketing and internal navigation opportunities.
Yes, it’s true – the footer is right at the bottom of the screen, and readers are allegedly famous for not scrolling down the page more than a couple of flicks of the mouse, at most. But…if you have written articles with great content, and great value for your readers, they will stay engaged.
Engage Your Readers With a Well Optimized Footer Area
Engaged readers are like gold for website owners. Engaged readers will scroll down a web page, and will explore internal links you provide for them. They will go searching within your own site for more leads and more information.and…. in the end, are more likely to buy your stuff.
You can catch the eye/ear/wallet of engaged readers with clever use of your Footer areas. OK, I’ll be the first to admit that I don’t make great use of my own Footer areas… yet. But I do have a Subscribe Form there, to encourage people will sign up to my email list (please do!). Increasing your Subscriber List is an important goal for blog owners, so I am not totally wasting the opportunity offered by my Footer areas. I know I could do much better…so watch this space – oops, watch that space.
How to Customize Weaver II Admin Options: Footer Areas
One of the great advantages of the WordPress Weaver II Theme is that it offers lots of flexibility. Of course it’s other big advantage is that it’s so easy to drive, even for beginners, but the many Options it provides puts it ahead of most of the WordPress Theme pack.
Inside The Weaver II Admin Panel: Footer
All the Weaver Theme Options sections follow the same layout. You never get any nasty surprises with Weaver II. Again, you do not need any design skills. You don’t need to know any CSS (web design language) or HTML Code. All you need is a mouse to set up a website to look exactly how you want it.
Everything in Weaver is customized using Check Boxes and Color Pickers. There is also Custom CSS Styling options for blog owners to add extra styling if they want to, and if they can. I can’t, yet – but still managed to set up my first Weaver II installation in a couple of hours, when I’d only been a blogger for a total of 3 weeks.
The Footer Admin Options are found at Dashboard>Appearance>Weaver Admin>Main Options (1)>Footer (2).
A. Background Color (No 1) this is where you choose the Background Color for your Footer Area. This site is currently using color #244ABF. Those of you that are keeping up will (might) notice that I haven’t used this exact blue color before.
BUT!….. I may have mislead you here (and myself, temporarily). That darker blue color (#244ABF) selected above was the color of my Footer Background before I added a Footer Widget! I currently have a Text Widget filling my entire Footer area, and so the background color of the Footer Widget, is the color you currently see at the foot of every page.
The Widget section of Weaver Admin also has some options related to your footer area. You can see the Guide for the Widget Areas here: Weaver II Unofficial User Guide: Widgets.
B. CSS +/- (No 2) this is the standard Weaver Custom CSS Styling option you will find throughout Weaver Admin. If you click on that + sign, a text box opens out (No 3) where you can add your own CSS styling if you want to, and if you can. You do not have to add anything here. If you want to learn a bit about CSS (Cascading Style Sheets), just click on the CSS Help link (No 4) and you get taken here:
B. Footer Border: (No 5 above and Border below). This option is where you select the color of the border between the Footer Area (or Footer Widget area) and the Main Content area of your blog.
I have selected a mid grey for the border (#E0E4EF) to soften the edge between the Footer and Main Content area.
C. Footer Border: Width (No 6 above). This is a check box where you add the thickness of your border in Pixels. The best way to know how many pixels look on the page is to change that number to, say 10 pixels, save, Refresh, and see what that looks like. I have a setting of 4 pixels.
D. Hide Entire Footer:(No 7 above). I have this option unchecked. Therefore this site does show a Footer Area.
E. Hide ‘Final’ Area (No 8 above). OK, I’m not sure how this option works. I tested it by checking this box and seeing what happened: nothing happened.
That’s probably because I don’t have any ‘script or plugin messages at the bottom of my site’. According to the Weaver Admin blurb here, this option:
‘Hides the display (but NOT functionality) of script and plugin messages at the very bottom of your site’
Hmm. I will have to get back to you on that one.
Advanced: these options are available to users of the Pro version of Weaver II, so it is not covered in this user-guide. However, there is an extra Note here (No 9 above).
Note says: ‘The Footer area supports up to 4 widget areas. These widget areas auto-adjust their widths’.
I can add, that these Footer Widgets auto-adjust across the entire footer area, and their individual widths depend on how many Footer widgets you add to the footer area.
For more on customizing the Widgets in your Footer area, see Weaver II Unofficial User Guide: Widgets.
All right! We are on the last lap!
Site Copyright: (No 1). Weaver theme comes with default Copyright message for the very bottom of the Footer Area, under any Footer Widgets you may have added.
This is the footer Site Copyright Message from my other blog, because it shows the original default message.
The advantage of retaining this default Copyright message is that it automatically updates every year. Also, if you retain the default message you don’t have to use any CSS, which for people not fluent in CSS, this is a considerable advantage.
But if you are a clever-clogs geek who is right at home with CSS, then Weaver tells you should write your own message (No 2) and:
‘Use © to display ©. You can use other HTML as well. Use   to hide the copyright notice’.
I think I could actually do that (with a bit of experimenting), but I won’t. Because I don’t need to, or want to, and don’t want to have to remember to update the Year every year. But if you want to use this option, here is where you do it.
Hide Powered By: (No 3) if you wish to, you can check this box to hide the ‘Proudly Powered By WordPress: Weaver II by WP Weaver’ message.
Footnote: for those who are fluent in HTML, it is possible to add other content to the Footer from the Advanced Options HTML Insertion tab.
Of course, you will probably know by now, that HTML is still a foreign language for me, so I won’t be trying to explain all the extra Advanced Options that are available with the Weaver II WordPress Theme.
But, for all you HTML wizz-kids, Weaver has a lot more options for all you advanced geeky types to play with.
THE END! …for now!
A big plate of chips all round, please, Gladys – and get them while they’re HOT…
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